PANASONIC
Panasonic boosts on-time delivery to 95%

Balancing conflicting priorities and chasing on-time delivery had trapped Panasonic in a cycle of overstocking and wasted inventory.
We helped them break through the bottlenecks. Using dynamic analysis of real-time sales data to replenish items at the perfect time and send them to the perfect locations.
Now, its supply chain is more agile and efficient than ever. Items no longer waste away in warehouses. And Panasonic’s on-time delivery rate is better than ever.
QUICK FACTS
Short heading goes here
95%
of orders fulfilled by the customer’s deadline
36%
decrease in inventory of finished goods
15
day decrease in mass retailer inventory
THE CHALLENGE
The inventory was available. But delivering it on time was a different story.
Panasonic prides itself on getting products to customers on time.
But its ‘immediate delivery rate’—the rate at which it fulfilled orders from retail customers on time—was stuck at 60%.
Panasonic usually had plenty of inventory in circulation. But, every stakeholder had a different idea of where that inventory should be sent. Their mass retail customers wanted to buy items in bulk at low cost. Panasonic wanted to sell full-price stock at a steadier rate. And different departments within the company—like logistics, manufacturing, and production planning—had their own priorities and inventory targets, too.
Panasonic needed to unite all of its teams around a single set of accurate, dynamic inventory targets. Making sure it was always prepared for bulk orders without leaving unneeded stock languishing in warehouses.
THE OUTCOME
A supply chain that adapts effortlessly to demand
Before Onebeat, Panasonic’s supply chain felt out of sync, with every regional and central warehouse working to a different rhythm.
Now, everything moves perfectly in time.
Reserved inventory has been eliminated since regional warehouses no longer need to hoard stock ‘just in case’ a customer makes a large order.
Every SKU is replenished based on a complex understanding of demand, replenishment lead times, and the likelihood that a customer will place a bulk order—which means less last-minute scrambling, less wasted inventory, and more products arriving on time.
Stock goes where it’s needed today, instead of where it might be needed tomorrow.
Panasonic no longer relies on overstocks for peace of mind. They know they’ll always have the items that customers need when they need them.
THE HOW
Data-driven replenishment breaks the cycle of stockouts and overstocks
After impressing Panasonic’s logistics department with the power of Onebeat, we rolled out a full implementation—backed by a concrete operation plan that helped Panasonic remove bottlenecks without disrupting its supply chain.
Onebeat’s demand-driven replenishment system allocates inventory based on real-time sales data instead of fixed forecasts or gut instincts.
Panasonic now pools its stock in its central warehouses, using AI-powered analysis of real-time demand data to set dynamic inventory targets for each regional warehouse and store.
Different items sell in different ways, and different SKUs have different lead times. So Onebeat uses dynamic buffer management (DBM) to calculate the perfect buffer for every SKU in every warehouse. These buffers are constantly adjusted based on sales and seasonal peaks in demand.
We even worked with one of Panasonic’s customers, a major retail chain, to help the company set up its own buffers at its own warehouses.
Stock moves fluidly through Panasonic’s entire supply chain—helping logistics, production planning, and customer teams hit their KPIs every day, in every location, for every SKU.

“The greatest achievement was that production, logistics, and sales all came together to work toward the common goal of “never running out of stock.” By making the three-color priority list shown by Onebeat the common language of the entire company, theinventory situation became visible and the actions to be taken became clear. Theappropriate inventory was then defined, and we were able to create a situation where we did not run out of stock while drastically reducing inventory. We will continue to raise the level and improve our ability to respond to demand fluctuations.”